Casa Solana
Mediterranean guesthouse
Branding & art direction project
Casa Solana
A visual identity created for a charming guesthouse inspired by Mediterranean living, where light, natural materials and hospitality meet.
The project
The project
Casa Solana is a Mediterranean guesthouse imagined as a luminous and authentic retreat.
The goal was to create a coherent and refined world capable of translating the experience offered to travellers: calm, quiet elegance, nature and the art of welcoming.
Every detail of the identity was designed to reinforce this feeling of softness and escape.
Our intention
Goals
- Create a warm and timeless identity.
- Elevate the guest experience through every detail.
- Develop a coherent world from the logo to printed assets.
- Strengthen the premium perception of the guesthouse.
Deliverables
What we created
- Logo design
- Complete visual identity
- Art direction
- Color palette
- Typography
- Printed assets
- Signage
- Photography world
Visual identity
Visual identity
Casa Solana's visual world draws inspiration from Mediterranean landscapes, natural light, raw materials and the southern art of living.
A soft, elegant identity built around warm colors, timeless typography and luminous art direction.
Visual world
Brand applications
Every asset was designed to extend the Casa Solana experience to the smallest details of the welcome.
From signage to printed pieces, the whole forms a coherent, sensitive and premium brand gallery, faithful to the Mediterranean aesthetic of the place.
Outcome
Outcome
« A warm and coherent identity that perfectly captures the Mediterranean spirit of Casa Solana and the unique experience offered to its guests. »
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